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One of the most valuable companies in the world Amazon has been growing rapidly for 10 years. The core reason behind company’s success is DIVERSIFICATION.
Amazon makes billions of dollars in yearly profits. When we hear the name Amazon, most of us think only about e-commerce. You may feel amazed that e-commerce has now become a side business of Amazon.
Continuous innovation and acquiring new companies help Amazon to grow super fast.
Today, we will discuss about the big businesses of Amazon.
Do you know that after Facebook and Google, Amazon is also a big player in advertising business?
Amazon ads focus on consumer behaviour on their e-commerce platforms. The annual revenue of Amazon Ads is $100 billion.
The number $100 billion is nearly equivalent to Reliance Industries Ltd. the largest company of India according to the market capitalization.
This is how the diversification helps big companies.
Netflix is one of the biggest players in online media streaming. However, Amazon is not the first mover in this sector but has started capturing market.
In India, Netflix is struggling. But, Amazon Prime Videos has managed to grow faster.
Amazon Prime Videos has started contracting with big film makers in India. The company takes the right to show the film on Amazon Prime Videos. Also, the price of Amazon Prime VIdeos is less compare to Netflix.
Blue Origin is a company founded by Jeff Bezos himself the founder of Amazon.
It is a aerospace company. Blue Origin is working on a mission for a space travel. That’s the same thing SpaceX is doing.
Currently, there are only two big private companies which are willing to provide space travel in future.
Also read: 5 Reasons How Amazon Become Third Most Valuable Company
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All the articles are written by Anuj Vohra